18 August 2009

I hear they're gonna go with...

..."colder than an ex-wife's heart"...
-- TORONTO -- Molson-Coors Canada is taking down billboard ads in British Columbia that take a jab at Toronto residents.

The ad for Coors Light beer declares the beer is "Colder Than Most People From Toronto."

"All Toronto radio talk shows and TV stations were talking about it. You can't buy publicity like that."