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-- "But fans immediately weighed in to trash Dana White for giving Bud Light a spotlight as his new UFC partner. Many felt that White was a 'sellout' and that the deal was a 'slap in the face' to all UFC fans. Many voices even called for a boycott of UFC events. White struck back, characterizing critical fans as 'dummies, assholes,' and 'fucking stupid' for their opposition." --
Wait a minute...
-- "In an effort to repair the damage done to its image that resulted in it being relegated to 'gay beer,' beverage titan Bud Light has entered into a partnership with a sports organization where sweaty men in underwear hug and wrestle each other for extended periods of time." --