Why actually do something about it...

When you can turn homelessness into a reality TV show?

"I know that there are people who will look at this and guffaw and laugh at the naiveté or maybe think that we were being facetious or somehow stupid in our approach," he says. "But so what?"

"I think holding on to a certain naiveté and idealism is a good thing in our jaded society."

And, in fact, the question above actually did occur to these ostensible do-gooders.

"Have we gone too far? Are we exploiting these people for good television?"

Apparently, the answer was no.

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